Traveler

Pillars: Brand Identity, Creative Direction, Content Systems, Spatial Storytelling

Year: 2025

Traveler is a laid-back bistro that celebrates Asian pop culture and flavors, changing with the seasons to bring a new destination into focus. The journey begins in Taiwan, then moves on each season with food, drink, music, and atmosphere inspired by the next stop. Think of it as a travel magazine you can step inside. Each visit takes you on a trip to a destination in Asia.